Fera Founders

Founders Declan and Sidney


Fera is a love letter to the British outdoors. Inspired by its landscapes, customs and inhabitants, we adapt outdoor heritage with a refined and rugged style.

Founded by outdoorsmen, we want to give back to nature wherever we can. We donate 3% from every order to conservation projects that are helping to protect our wild.

We encourage everyone to seek their wild, whether that’s an off grid adventure to a distant land or simply a day on a river bank with your mates before heading to the local.

Weaving into the folklore of the future, we are here for when you’re ready to discover the true British outdoors and all of its wild and bucolic charms.

Selected Press
Proper Mag     Gentleman's Journal     Casual Cultures     Mpora